Hyperlocal content-driven commerce platform Knocksense has raised funding from music icon Lucky Ali.
The startup is in the process of raising $1 million in its pre-Series A funding round from notable investors such as Nitish Mittersain, Mohit Satyanand, AvnishSabharwal, Alok Nath De, We Founders Circle, Lets Venture, Mumbai Angels Network, and ImperierHoldings.
LuckyAli, celebrated for his iconic contributions to the music industry, expressed his excitement for Knocksense, stating, “I am truly impressed by their innovative business model that merges hyperlocal commerce with pop culture. Knocksense is fostering an authentic community that connects the youth in smaller cities with greater opportunities through engaging content and commerce.”
The platform targets young audiences and has gained substantial trust amongst the youth in various Indian cities.
Founded by Vibhore Mayank and Varul Mayank, Knocksense said it aims to bridge the gap between traditional media outlets and the evolving demands of younger generations. The startup also said it delivers authentic, localized content and enhances engagement among young users and local brands in tier II cities.
The startup claims to have a strong presence in Lucknow, Kanpur, Indore, and Ahmedabad and engages its user base and brands in these cities with digital content, event recommendations, and commerce opportunities tailored to the locality.
"We are honoured to have Lucky Ali join us as an investor and partner in our journey," said Vibhore Mayank and Varul Mayank, the founders of Knocksense. "Lucky Ali's belief in our mission strengthens our resolve to empower young users and local brands in smaller cities through hyperlocal content, events, and commerce. We are excited to leverage his expertise and guidance as we continue to shape the future of Knocksense."
With Lucky Ali's participation in the funding round, Knocksense is set to speed up its expansion plans, reaching out to more cities and connecting with diverse communities across India. This demonstrates the ongoing commitment of the platform to revolutionize hyperlocal content and commerce, the startup said in a statement.
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