Gurugram-based wellness brand Amocare raises $400,000 in a pre-Seed round

Gurugram-based wellness brand Amocare has raised $400,000 in a pre-seed funding round co-led by FAAD Network and AngelBay Holdings. 

Karan Verma, Founder of FAAD Network, commented, “Amocare's leadership team brings a wealth of experience and a clear passion for improving couples' well-being. Their commitment to natural solutions and a holistic approach to wellness aligns perfectly with our values at FAAD Network. We're confident in Amocare's mission.”

Focused on scaling business operations

The startup will use the raised capital to scale business operations, enhance the development of wellness products, and build a high-trust brand.

A significant focus will also be placed on increasing customer awareness and engagement. Amocare aims to expand its range of premium intimate wellness products, which currently include solutions for personal care and intimate hygiene.

What does Amocare do?

Founded in 2023 by Prabhat Maheshwari and Neeraj Sehgal, Amocare provides intimate wellness products that emphasize natural solutions. 

The startup's offerings are designed to address lifestyle-related intimacy concerns through natural, effective, and scientifically formulated solutions.

It has launched an initial range of products that includes gummies, effervescent tablets, and topical products like washes and lubes. These products are designed to enhance overall well-being and strengthen relationships between couples.

“Our core philosophy is based on the transformative potential of science, nature, and a deep understanding of human wellness. This capital infusion will be aimed at progressing Amocare’s meticulously curated line of wellness products, formulated with the highest-quality natural ingredients, while expanding our market reach. We look forward to strengthening our footprint in the highly promising Indian market,” said Prabhat Maheshwari, Director of Amocare.

Focused on expansion

Amocare has ambitious plans for international expansion. Leveraging strategic partnerships facilitated by its investors, the startup aims to distribute its products in new markets, particularly in Eastern Europe and the UK.

The move is part of its broader strategy to become a significant player in the global intimate wellness market.

Sorabh Agarwal, Co-Founder of AngelBay Holdings, added, “The wellness space lacks truly effective solutions that are engineered with natural resources. Amocare's focus on research and development, combined with their commitment to quality ingredients, positions them to fill this critical gap. This initial investment will fuel product innovation and expansion, setting Amocare on the path to growth.”