Beyond Snack, a Shark Tank India-featured Kerala banana chips brand, recently announced the opening of its new factory at the India Food Park in Tumkur, Karnataka.
According to the company's statement, the state-of-the-art facility covers 60,000 sq ft on 2 acres of land and features advanced technology for precision slicing and optimal control over the cooking process.
The company said that the facility has a daily production capacity of 6.6 MT, which will triple its current capacity. Notably, the factory was constructed in a record time of 4.5 months.
Enhancing the banana value chain
Beyond Snacks said that the strategic location of the Tumkur factory will enhance the banana value chain and strengthen its control over the entire supply chain.
In addition to production capabilities, the new plant includes an R&D center dedicated to driving future innovations.
The facility is designed to accommodate four additional production lines, ensuring scalability to meet future demands, the company said.
"We are thrilled to open this new facility, which represents a significant milestone in our growth journey," said Manas Madhu, Co-Founder of Beyond Snack.
"Not only does it increase our production capacity, but it also underscores our commitment to innovation and sustainability," Madhu said.
Aiming to become a 100% women-run operation
Currently operating with an 80% women workforce, the facility aims to become a 100% women-run operation by 2026, a first of its kind in the industry.
“With a workforce that is 80% women and plans to reach 100% by 2026, we are proud to support gender diversity and empowerment,” Manas added.
Key hires in innovation
Beyond Snack has made several key hires in innovation, new product development, and supply chain management, further positioning itself for sustained growth.
“This facility is not just a production hub; it’s a cornerstone of our global growth strategy,” added Madhu. “As we expand our presence in India and internationally, this plant will play a crucial role in meeting the rising demand for our products.”
Beyond Snack's market presence
Beyond Snack claims to have experienced remarkable growth since its inception in 2020 and the subsequent $3.5 million investment from NABVentures in 2023.
The brand also gained significant exposure when it was featured on the business reality show Shark Tank India in 2022. Its customers are spread across Maharashtra, Gujarat, Madhya Pradesh, Uttar Pradesh, Delhi, and other regions.